Archive for author: Transorg

CPG Analytics
Artificial Intelligence CPG Analytics

Unveiling the Power of AI in Customer Segmentation

In the fast paced and ever evolving Consumer Packaged Goods (CPG) industry, understanding and catering to diverse consumer bases is not just beneficia...

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Generative AI

Gen AI Applications and Use Cases in Banking & Financial Services

Gen AI Applications and Use Cases in Banking & Financial Services Generative AI tools are pioneering innovative breakthroughs and represent the co...

Build vs Buy
CPG Analytics

Making Informed Choices in Retail Data Analytics: A Build vs. Buy Approach

Summary In the ever-evolving landscape of retail and consumer goods, leveraging cutting-edge technologies like CPG Retail Analytics has become imperat...

CPG Analytics
CPG Analytics Customer Analytics Data Science

How Retail Customer Analytics Can Boost CPG Marketing ROI

Imagine a world where marketers could effortlessly tailor their strategies to meet the needs and desires of each customer. This dream has become a rea...

Generative AI
Analytics Trends Artificial Intelligence Generative AI Machine Learning

A Guide to Understand AI, GAI, ML, LLM, GANs, and GPTs

What is AI? This quote appears frequently these days – “Artificial Intelligence is the future.” However, what does it entail? It is quite confusing to...

Customer Spotlight

Tushar Gupta- Head of Data Science

Tell us about yourself I have experience in strategy consulting, data analysis, and product incubation, with a proven ability to oversee and execute c...

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Artificial Intelligence Business Analytics

How Dashboards can be Enhanced using Generative AI

The relevance of data and its effective presentation is gaining priority across the different business niches. As important as adopting the right tool...

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Artificial Intelligence Data Science Generative AI

How CPG companies use generative AI to enhance Market Mix model performance?

Introduction  The consumer packaging goods industry is highly competitive. Companies need to switch to advanced technologies to stay ahead of the comp...